Your Email is Your Business Lifeline
Do you market your business through your email account? Did you know that your email is an extension of your business image? If you're using a "free" email account (like Hotmail, Yahoo!® Mail or Google’s® Gmail) it's time to reconsider.
First of all, these are all great companies, but for business purposes, this is not your solution. Here are five important reasons why using “free email” is a bad idea:
It's almost impossible to get an email address that's easily useable for business purposes, let alone being memorable from your customer’s perspective. There are just too many people that were “ahead of you in line” that already reserved that great address from the free services.
You risk losing your account if you don't use it within a certain time. Sure, that's not a big deal if you use it only for casual, occasional contacts. But it's crucial if you use it for certain business functions such as a monthly newsletter or accounts receivable, for example. If there are problems with your account and your email address is expired, you're out of luck and someone else may have registered it under their name if it’s available from lack of constant use.
The old saying that "there's no such thing as a free lunch" is true of almost all of these email accounts, too. Every free email you send could include advertising insertions, or animated smiley faces for instance. Although they may be cute, do you really want advertising or email provider's promotions as your image or brand when you're conducting or presenting your business?
It's more and more likely that online merchants won’t accept your on-line order. There is an alarming growth rate in fraud associated with these free accounts. Some merchants now are simply refusing to accept orders that originate from them.
There are restrictive limits on the size of your mailbox. Many of the free email services give you only 5 or 10 megabytes to work within. This is understandable with the millions of people that use these for occasional home use. There is a cost associated with the equipment that goes into providing these services. But in the business world, a PowerPoint presentation that you need to send to a business prospect may easily exceed this, and then what do you do? A business account should have at the minimum 25 megabytes to keep your business moving forward. With the amount of spam that also comes in, with a small email account, do you want to spend your time cleaning it out all the time?
Many free email providers charge extra for POP access to your mail. This extra charge is often more than what it costs to get a domain and email account from us for a year. Our accounts all come with POP and Webmail access as part of each package.
So, if you're relying on a free email account, it's time to reconsider. We recommend a robust, unique, personalized email account from a vendor (like Wheeler Design & Multimedia) that works with and promotes YOUR domain name. Promote your domain with a personalized, easy-to-remember address! Click here for more information.
When you host with Wheeler Design & Multimedia, your email account is fast, ultra-reliable and secure. It offers unique YourName@YourDomainName.com personalization. It’s POP3 configured and we NEVER put advertising in your email. It allows you to send and receive email using popular email clients and mobile devices like Microsoft® Outlook®, Outlook Express, Blackberry® devices and more!
Call 407-370-0875 today to get started or get started now on our Hosting page!
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